Category: Content marketing

Let’s pretend you’re in the business of building pirate ships. Why? Because it’s fun! But mostly because I found this picture of a macaw that matches our brand colours and I’m trying to find a way to use it!  Your pirate boat business has a few ongoing campaigns running on all the social networks pirates…

An honest conversation about the power of storytelling If you’re wondering what content marketing is, a quick Google search will surface hundreds, if not thousands, of articles, blog posts and listicles that give you the rundown of what content marketing is. But here’s a clue: the answer is in the subtitle of this article.  Did…